Meta description is too short and wastes available space
A meta description is the short summary Google shows under a page's link in search results, with room for roughly 150-160 characters. This check flags pages with a meta description under 70 characters, well short of the space available to make a case for the click.
Why this matters
A too-short description gives Google little to work with, and Google will often rewrite it using text pulled from elsewhere on the page, which means you lose control over what convinces someone to click through from the search results in the first place.
How to fix it
Your marketing team should expand the affected description to 150-160 characters, adding a clear summary of what the page offers and a specific reason to click through rather than another listing. This is a quick wording edit, about ten to fifteen minutes per page.
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