Viewport meta tag disables pinch-to-zoom
The viewport meta tag controls how a page scales on mobile devices, and it can include settings that stop visitors from zooming in. This check found this site's viewport tag using user-scalable=no or maximum-scale=1, both of which disable pinch-to-zoom on phones and tablets.
Why this matters
Blocking zoom fails a specific accessibility requirement, WCAG 2.2 Success Criterion 1.4.4, Resize Text, and is increasingly being enforced under the European Accessibility Act 2025, which is a real risk for any business selling into the EU, since visitors with low vision rely on being able to zoom in.
How to fix it
Your developer should remove user-scalable=no and maximum-scale from the viewport meta tag, leaving it set to width=device-width, initial-scale=1 so visitors can zoom freely on any page that currently blocks it. Budget about ten minutes to make and verify this change.
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