Skip to content

X-Robots-Tag declares an informal noai / noimageai preference

The HTTP X-Robots-Tag includes noai and/or noimageai. Google's documented robots directives do not list these as supported Google Search rules; treat them as informal AI-use preferences whose effect depends on a provider choosing to honor them.

Why this matters

This can be a useful preference signal when intentional, but it is not proof of exclusion from AI search, citations, training, image use, or previews. Headers are discovered only after a crawler can access the response, and provider-specific crawler controls are more authoritative where available.

How to fix it

Confirm whether the header is intentional. Remove it if accidental; if deliberate, document the policy and pair it with documented provider-specific controls such as robots.txt rules or Content Signals where relevant. Do not rely on noai or noimageai as universal technical enforcement.

Turn website findings into an action plan

Create an account to start a Full Audit of your website, with supporting evidence and a prioritised action plan.

Start Full Audit