Using Organisation schema instead of LocalBusiness schema

Schema markup is structured data code that tells search engines what type of entity your business is. LocalBusiness (and its subtypes like Restaurant, BeautySalon, or MedicalClinic) is a more specific type than the generic Organisation. Using the wrong schema type means missing out on features exclusive to local businesses: your hours of operation, address, and service area in Google's Knowledge Panel, and eligibility for local search features and Google Maps integration. Replace the Organisation schema type with LocalBusiness or the most specific applicable subtype from Schema.org. Add opening hours, address, telephone, and geo coordinates to maximise local search visibility.