Commercial page (pricing/features/compare) with no 'Last updated' date or dateModified schema
If this finding appears in a report, a sampled commercial page did not expose a recognised visible update date or dateModified value. Detection may miss another update signal. This does not establish that the prices or features are stale, and this reference page does not review your offer.
Why this matters
Meaningful update information can help a buyer assess time-sensitive claims. Google uses several signals to estimate page dates and does not guarantee a displayed byline date. An absent date is not evidence of a ranking penalty, a particular core-update effect or exclusion from AI answers. Accuracy and genuine maintenance matter more than changing a timestamp.
How to fix it
Have the content owner verify the actual pricing, features and comparison claims against current approved information. Correct stale facts first. Where an update date helps readers, label the real substantive update clearly and keep any corresponding structured-data date consistent with it. Use dateModified only on an appropriate type; do not add misleading Article markup to a pricing page just to provide a date. Do not refresh a date automatically on every visit or deployment, invent a past review or publish a future date. Validate the relevant markup and check the deployed page. Measure search and buyer outcomes separately; adding a date is not a ranking guarantee.
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