No testimonials, reviews, or client logos detected

This check scans the homepage for proof that other people trust your business: named testimonials, star ratings, client or partner logos, or links to case studies. On this site the scan found little to none of these, meaning a visitor arrives at a page full of claims about the business with nothing showing that anyone else has verified them. Trust signals are the second-biggest lever on whether a visitor converts, right after the headline, according to research from the Baymard Institute and CXL. Without them, every claim on the page about quality, results or reliability is just the business's own word, and a cold visitor with no other reason to trust you has much less reason to enquire, book, or buy. Your marketing team should add at least three testimonials with real names and photos, or a 'Trusted by' strip of around six recognisable client or partner logos. Most of the work is collecting permission from past clients to use their name and quote, which is why the engine estimates one to two weeks even though the on-page work itself is quick.