Forms and marketing trackers load together on the same page
This check flags pages that have both a data-collecting form and marketing or advertising trackers loaded at the same time. On this site, a form was detected on a page that also loads marketing trackers, which means information a visitor types into the form can reach third-party tracking companies before that visitor has had any real chance to consent to it. Running trackers on the same page as a form creates what's sometimes called a privacy-by-default failure: data can be fired off to third parties the moment the page loads or the moment the form is touched, ahead of any consent decision. This is the same underlying pattern regulators penalise under GDPR (General Data Protection Regulation) and similar laws, and it erodes visitor trust in exactly the moment they're deciding whether to hand over their details. Your developer should make sure marketing trackers don't fire until consent has been granted, which most consent platforms like Cookiebot or OneTrust handle automatically once configured correctly. For the form specifically, consider deferring tracker activity until after submission and capturing separate consent for marketing use of the submitted data. Expect around a day of configuration and testing.
Why this matters
Running trackers on the same page as a form creates what's sometimes called a privacy-by-default failure: data can be fired off to third parties the moment the page loads or the moment the form is touched, ahead of any consent decision. This is the same underlying pattern regulators penalise under GDPR (General Data Protection Regulation) and similar laws, and it erodes visitor trust in exactly the moment they're deciding whether to hand over their details.
How to fix it
Your developer should make sure marketing trackers don't fire until consent has been granted, which most consent platforms like Cookiebot or OneTrust handle automatically once configured correctly. For the form specifically, consider deferring tracker activity until after submission and capturing separate consent for marketing use of the submitted data. Expect around a day of configuration and testing.