Social links present but not declared in structured data

SameAs is a field in structured data (schema markup) that formally connects your website to your social media profiles and other authoritative online listings. It is distinct from simply having social links visible on the page. Without sameAs declarations, Google's Knowledge Graph and AI search engines treat your website and social profiles as potentially unrelated entities. This fragments your brand's online identity and reduces confidence scores in AI-powered recommendations. Add an Organisation schema block to your homepage that includes a sameAs array listing your social profile URLs and any other authoritative listings such as Google Business Profile.