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Chatbot widget present but no Article 50 AI disclosure ('You are chatting with AI')

This check looks for a clear statement, shown as soon as a conversation starts, that a chatbot visitor is talking to AI rather than a person. A chatbot widget was found on this site, but no such disclosure was found.

Why this matters

If your chat is offered to people in the EU, Article 50 of the EU AI Act sets transparency duties for AI chatbots that are scheduled to apply from 2 August 2026, and penalties under the Act can reach EUR 15 million or 3% of global turnover for some breaches. Whether this applies to you depends on where your visitors are and how the chat is used, so check with your legal adviser. Separately, a visitor who realises later that they were talking to a bot may trust the interaction less.

How to fix it

Your developer and legal team should configure the chat widget's welcome message to say something like 'Hi, I'm an AI assistant', and add a small 'AI' badge near the chat icon. Most platforms, including Intercom, Drift, HubSpot and Tidio, support this directly in their settings. Budget about an hour or two.

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