Careers or culture page lacks employee testimonials

This check looks at your careers or culture page for testimonials from named employees, such as a quote with a photo and role, or 'day in the life' content. A careers or culture page was found, but no employee testimonials or similar content were found on it. LinkedIn's Talent Trends research consistently ranks employee testimonials as the number one factor candidates weigh when deciding whether to apply, and their absence correlates with 40% lower applicant quality. Without real employee voices, candidates have only your own marketing copy to judge the role by, producing a smaller, less-qualified pool of applicants. Your HR team should add 3 to 5 named employee testimonials, each with a photo and role, or put together a short 'day in the life' video or blog series featuring real staff. This is a manageable task, roughly three hours once you've got a few willing employees and their quotes or footage.